The Annual Live-Action Event at the Heart of Manga Wanga
One Survives is the annual live-action sporting event at the heart of the Manga Wanga universe — bringing eight international martial arts dojos together to compete for global supremacy. Representing different countries, cultures and fighting disciplines, the tournament transforms the Manga Wanga story into a high-impact martial arts sports entertainment property, with the intensity of an international fight championship and the spectacle of a major live event.
The opportunity extends far beyond the tournament itself: the arena, fighters, octagon, uniforms, digital screens, broadcast graphics, social content and live-action entertainment create a powerful advertising, sponsorship and brand-integration platform. Like the commercial model demonstrated by UFC, where live events, broadcast content, digital media and sponsorship assets work together, One Survives can provide brands with multiple opportunities for highly visible integration across the event and its surrounding content.